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Mercury OP
Jul 13, 2023 at 06:07 PM ET
CW network is part Of NEXSTAR media a huge owner of local TV stations
Including stations WAVY (Norfolk) WRIC richmond Lynchburg and Bluefield, as well as separate national CW network. This might be much better in terms of distribution.

30 Replies

H
HOO86
207 affiliate stations
Keep in mind NBC has 222.
S
Stech
It has National coverage, this is a very good thing,
I am not saying it's going to happen, but CW could handle an ACC PAC merger. Right now at a minimum, it is great for recruiting to get exposure in those areas that we have had little to no exposure. For instance if you are a hot shot Girls Softball recruit that wants to go to college in the East, seeing the Hokies or other ACC teams play, helps put them top of mind. Anybody in marketing, sales or recruiting knows this is a valuable thing. ** Edited by Stech at 7/14/2023, 12:08:06 PM
mrcaniac mrcaniac
Football and basketball only
13 football games per season, 26 men's basketball games per season, and 13 women's basketball games per season. What will be interesting is if The CW wants to make these games into primetime games or just on Saturday/Sunday afternoons.
T
Truthahn
LIV golf will force a couple to Saturday evening, I think.
LIV Golf is 1-6 PM. Do they put us on at 8 PM Saturday? Or maybe they put LIV Golf back-to-back with the ACC game, with a LIV wrap up show at 6 PM, then ACC game after that? Sat., 9/23 - ACC has home games at Syr, Louisville, Wake, Clemson and Pitt (Raycom's might be Army@Syr, BC@Louis, or GT@Wake, I guess) Sat., 10/21 - home games at GT, Miami, FSU, Wake and UNC (Raycom's might be BC@GT or Pitt@Wake). I think an evening CW game on those dates might happen. ** Edited by Truthahn at 7/15/2023, 11:16:26 AM
V
VPI_1998
Imagine the travel costs of non-revenue sports traveling cross-country
for events that most folks don't watch
S
Stech
Likely ESPN will make that call since they own the first 3-4 choices.
M
Mercury OP
Very interesting ..
👍👍
S
Stech
First thing that hit me when I saw it. Think like an Owner or CEO, where's
the puck going or why would they do this? What is the next step?
mrcaniac mrcaniac
They need programming
Every network must provide X number of hours per week of original programming to their affiliates, and with the writers and now actors going on strike, their will be less shows in the pipeline for the upcoming season. The CW saw an way to provide that programming with a small sports contract where Raycom picks up the production costs and CW gets the programming. It is similar to the "FOX Plan". FOX was basically The CW back in the 80's until they picked up the NFL, then the NHL, then MLB, and finally NASCAR in 2001. FOX went from a "netlet" to a full blown network in a few years. Now, the ACC isn't the NFL, but it's a way for The CW to get its feet wet in sports programming. As for The CW's CEO's thinking, he is getting 150ish hours of programming for a bargain, and he is able to now create a pre and post game show that The CW will reap the profits from, and give them a network "star" like a Suzy Kolber that could possibly host the shows.
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Stech
They do, seems interesting they announce the ACC before anything w/ the PAC
CW was mentioned as a possible main partner for the PAC a few months ago.
mrcaniac mrcaniac
This is probably the easiest package in sports to sell
Raycom does all the production, and all the network has to do is clear timeslots for it. If the CW wants to monetize it, then they will need to produce a pregame and postgame show which I'm sure that Raycom will be happy to produce for them. With the screenwriters and actors both on strike, the CW needed content for this upcoming season, so that is why it was announced before the PAC deal which won't take affect until the 2024 football season.
L
LonghornHokie
CW. Is that the channel with the dancing cartoon frog w/ top hat and cane?
V
VPI_1998
Michigan J. Frog
T
Truthahn
Hello my baby. Hello my honey. Here comes the A C C
** Edited by Truthahn at 7/15/2023, 10:47:43 AM
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Hokie12thman
That was the old name - WB network I think - WB
Had the dancing frog ** Edited by Hokie12thman at 7/14/2023, 1:07:14 PM
H
HOO86
CW is the merger of WB Network and UPN
CBS, who owned UPN, and Warner Brothers, who owned WB, shut down both of those networks and jointly created The CW as the replacement.
M
Mercury OP
Excuse me managing a huge network different than one little show
We will see how nexstar networks with the cw and the affiliated tv stations around rne nation. They are the largesf owner of tv stations in the nation. These networks are here to make a profilt. If rhey find a cheap annimation and can make a profit great. Af nexatar level - they just tell cw executive their profit goals for cw and the executive makes it so. And down ro the individual viewer it doesnt matter- they are getting enough on return of investment to make it work In regards to tv rights the rights that cw got from raycom is rights acc sold when rhe media deal was signed and it goes as well into 2035. The owners of those rights can broker it anyway they can as well as sit on it and dont broadcast anything as long as they write the reoccuring check agreed in 2016
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hokieZ71
Can’t be a ton of money. They would have announced if so.
Victor Tango Victor Tango
Isn't it the same $ since ESPN sold those games to Raycom?
Raycom can price them as they please when they sell them off.
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hokieZ71
I'd imagine it's a bit more.
CW has been reported to want to get in the game, so this could have been a bargain for them because Raycom had to sell its property but that property was limited, maybe Tier 2 stuff. But I feel since CW has more nationwide distribution, it could be more valuable than Raycom. Maybe...we'll see....
anotherdamnyankeehokie anotherdamnyankeehokie
money aside, this puts games back on locally where RSN in many cases didn't
seem to have any paid or non-paid subscriptions to many areas. Personally I don't care what the "network" is if I can get a VT game that I can't attend. I won't go to BC for instance so happy to tune in to the CW if they carry that game.
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hokieZ71
I agree. The Raycom/Bally deal was crappy. Blacked out 3-4 times in 2022
Now, if we'd just win games, we'd be on ESPN/ABC where we belong. But that's a whole different story.
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Hokie12thman
I got tired of feeling like I was watching
Some pirated link on my iPad - CW should be an improvement
N
nickp91
Raycom is going to produce the games for the CW
S
Stech
CW is National, 🤔
2
2hhoop3
CW is national.....
owned 75% by Nextstar Media Group and 12.5% each by original founders CBS(Paramount) and Warner Bros., hence the CW. Nextstar has company owned stations and affiliates. The OP listed some geographic locations but, got the actual affiliate stations wrong.
Old Line Hokie Old Line Hokie
Will every CW affiliate nationwide show those ACC games?
Or just the CW stations within the ACC geographic footprint? That would be good exposure for the ACC if it's nationwide. It appears the CW is in every TV market, 60+ in the ACC states.
S
Stech
Was hinting that "if" there were a ACC PAC merger, CW could cover it in PAC
country, as well as the ACC. No more hinting, I just said it.
H
HOO86
In about 2 weeks Jim Phillips
Will tell us for third year that everything is on the table. His annual answer.
2
2hhoop3
I do not know the answer......
to that question and it was also part of my question to another poster earlier regarding blackouts. If individual affiliates have the option of programming alternatives or if CW does not have exclusive rights to a game there would be the possibility a game may not be shown.