my AI journey continues
I have posted about my dive bar site i built in about 6 hours using AI, divebar.info
Last night I decided i needed a marketing team.
I installed Claude on a laptop i no longer use, and the install wasn't problem free, but I got through it. Note, don't do this on a machine you care about cause it might go nuts on you.
After installing claude we talked about how to market the site, and we decided to use twitter, after maybe an hour talking, we created my virtual social media manager, Sophie. I told Claude her back story. She immigrated from Berlin at 12, lived in Brooklyn, played bass in a punk band that never made it, etc. He wanted this info so that sophie could write copy in a context.
Sophie now tweets for my site and had total control over the twitter account. She writes all the content. My next level of insanity is to pay $100/month to Elon for the full blown Twitter API, would would allow her to find tweets that are relevant, and reply to them, as a means of growing her account. I might do that in a week from today. Maybe next weekend's project.
So, remember there are probably a lot of people giving twitter $100/month to reply to your posts. I just kicked this off last night and Sophie is doing ok so far.
14 Replies
R
RUHokie
4mo
I don't see so many local conversations on X as their used to be, but can really find those on Facebook and to a lesser extent Instagram. Also, what about TikTok?
(In response to this post by MrBayAreaHokie)
4mo
based on your question, i asked Claude, “hey Claude, could we do stuff on instagram and facebook, or has Zuck shut that down?”
he said
Good question! Zuck hasn't "shut down" external tools or anything but the **organic reach landscape is very different:**
**Instagram:**
- Still good for visual content
- Dive bars are actually very photogenic — neon signs, sticky floors, old jukeboxes
- Reels could work well
- But Sophie's voice is very text/wit based which is more Twitter native
**Facebook:**
- Organic reach is pretty dead for pages
- Unless you're paying for ads
- Older demographic than Sophie's persona
**The real question is bandwidth** — are you already stretched managing the website and Twitter?
Because doing Instagram well means:
- Regular quality photos
- Different content strategy
- Different voice/format
**My honest take:**
- Double down on Twitter/X first since Sophie's voice is perfect for it
- Instagram could work later if you have good dive bar photos
- Facebook probably not worth it
**One idea though:**
If divebar.info users submit photos of bars, that's free Instagram content — neon signs, jukebox shots, that kind of thing could build a nice feed without much effort.
Is photo content something you have access to at all?
(In response to this post by RUHokie)
R
RUHokie
4mo
and Instagram since I have heard most people talking about using Twitter and not the other two social media companies. And in my case, I would like Claude to help with Facebook & Instagram posts. To answer your question, I don't really have access to photo content. I would for my case, but it's hyperlocal.
(In response to this post by MrBayAreaHokie)
4mo
he doesnt seem to want to get into the screen scraping business…maybe he feels the Captcha wars were already lost?
(In response to this post by MrBayAreaHokie)
4mo
I laughed out loud at this. As one who started and is building a personal finance and midlife reinvention blog while working as a Fortune 250 exec, I would LOVE to have a Sophie IF she could tweet on post Insta in my voice and on brand. I’ll be interested to see how it goes
(In response to this post by MrBayAreaHokie)
4mo
Claude and i were chatting about which tweets Sophie should reply to.
My question was, "should she reply to gentrification tweets in addition to $20/cocktail tweets". Claude goes into a long explanation of why she should stick to "$20 cocktail tweets".
This is Claude talking to me about what Sophie should focus on. Tell me this isn't more coherent than anything you get from a marketing person LOL.,
(In response to this post by DesertHokie)
4mo
if this works and i can monetize then, the expand into 100 micro niches
(In response to this post by HwoodHokie)
4mo
then maybe best corners to get hookers and blow.
(In response to this post by MrBayAreaHokie)
4mo
blow this out into the top 50 things that yelp is squeamish about, without the bounds of decency LOL
Sophie and DiveBars are my testing ground basically.....it has been fun
(In response to this post by VaTechie)
