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HOO86 OP
Aug 24, 2022 at 06:52 PM ET
ESPN's Burke Magnus on College Sports
He goes in depth about all the P5. He thinks that the ACC is in a period of stability and safety. ESPN is working with the ACC on things to add value. And he indicates that the ACC is the basketball league for ESPN way ahead of peer conferences. And he reiterates that the time ESPN think about market size pales in comparison to Rivalries. Maybe he's been reading here. The excitement around Rivalries drive college sports. He doesn't think there will be a P2. He thinks the P5 will continue to thrive. He was shocked a bit to see USC/UCLA join the Midwest brand due to geography. He comes on at the 25 minute mark and talks about the Big Ten and SEC. Then he talks about the ACC at the 50 minute mark. It's an interesting listen.
Link: link

27 Replies

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Stech
He has been hanging out here! :-) Seriously, Skipper said the same thing.
He went further than Skipper with details on the security of the ACC. He talked about the investment they made in the ACCN and how this would not be the time to pull out, it's to early. That these Channels are more about 20 years than 5 years, like most businesses. One thing it looks like he missed on, if Brett Mc Murphy is correct and 4 more leave the PAC. It will be more of a P4 than a P5, that is very significant, if the Power Conferences break off. Maybe they won't, but if they do that could play a big role in how you get an invite to the playoff. In the meantime, I am pretty much convinced the Basketball breaks off from the NCAA, not necessarily from the other D1 schools, but from not paying the NCAA, just like the football playoff. ** Edited by Stech at 8/25/2022, 10:01:27 AM
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daveinop
he confirmed every contract they do has a provision for adding members
we don't know if it is pro rata or negotiated; but there is one. He also dumped on the cupcake games (Amen!); ACC would benefit financially by going to 9 conf games. So add 2 and go to 3-6-6 (and since this is me talking, let schools sell their own remaining OOC games). B1G adding 4 more would be the potential source of additional content they referenced that B1G has yet to sell. But it sounds like ESPN would like to renew with PAC if they can.
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Stech
Agreed on all, especially cupcakes in November!!
3TechFanz 3TechFanz
Of course they want to keep the acc - it’s CHEAP compared to sec big10
hokie4ever hokie4ever
Agree with you Stech, ACC needs to add Cincy and WVU to get to 16…….
theat will help create some much better rivalry games.
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ren_hoek
Add WVU for rivalries
Pitt, VT, Louisville, heck maybe it would be a multiplier for Syracuse or BC.
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EDGEMAN
Who do you want to kick out to add WVU?
R
ren_hoek
nobody - 15 for FB, 16 for BB; 9-game FB schedule 4 permanent, 5 rotating
M
Millpoint
I've always liked this possibility 4-5-5
But now see value in Cincinnati and go with 3-6-6. Both would be an improvement.
VTHokie2000 VTHokie2000
WRT the rotating games, what is the risk that all 15 teams won't be able
to cleanly rotating between the 2 groups of 5 year after year? I know it should work on paper. However, what may work on paper may not always work when put into practice (see the MAC's attempt to play a round robin division schedule and a total of 8 conference games with 13 football members).
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hokieZ71
Nobody.
It's already a given that ESPN is paying the ACC peanuts. They'd easily tack on another $36M per year (To pay WVU) to the deal to have better content across the board that they already own. Add WVU and games including Pitt, VT, Louisville and UVA start getting better ratings? Perhaps also BC, UNC and NCST? You mean its possible to have better ratings without Clemson, Miami or FSU playing these schools every week? Here's some more peanuts, ACC!
VTHokie2000 VTHokie2000
FWIW WVU and Syracuse have a rivalry because the same person worked at both
schools. They even play for the Ben Schwartzwalder Trophy. Ben played college football at WVU (center) and was HC at Syracuse (1949–1973). I believe both schools consider it a secondary rivalry, but a rivalry nonetheless.
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obguthr
He loses credibility with me
when he says P5 will thrive. Either Pac-12 eats the Big 12 or vice versa. The jury is still out on the ACC's fate. Honestly, once the B1G and SEC have their fill, the best leftovers should detonate their respective conferences and form a new one. Any school that doesn't make that final cut isn't power conference material and likely never was.
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Stech
I agree on the PAC, but the 4 more leaving is just breaking, but on ACC he
is the second guy (first was former ESPN President John Skipper and mastermind of the mega conferences) to say the ACC is stable. They will look silly saying that and it breaks up, very silly. They both are very connected, so I will go with his and Skipper's opinion over any of our opinions. They have the connections and information that none of us have, certainly not at their level. It's not even close. ** Edited by Stech at 8/25/2022, 10:08:18 AM
hokieball hokieball
Both of those guys have direct ESPN ties.
Is it possible this is the angle they've decided to take in the public in an attempt to avoid being sued when the ACC collapses?
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Stech
Right now I’m buying they have to much invested in the ACCN, to let it fail
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hokieZ71
BTW, he CAN'T say..."Nah, the Pac 12 is dead."
"Those NW schools are leaving. It's so over. And we are taking our money to pay the Pac 12 and moving it over to the B1G's late night game time slot. WAY better ROI!" He does that, he loses all credibility he has in negotiating with conferences forever. ** Edited by hokieZ71 at 8/25/2022, 8:23:23 AM
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OrlandoHokie
If you can’t be with the one you love then love the one your with
I remember a time when this sentiment was well regarded. Not anymore.
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hokieZ71
If the B1G leaves Oregon and Washington alone, the PAC 12 survives.
They add San Diego State, maybe Nevada and they’re just as financially sound as the Big XII is. So, either the B1G eats the Pac NW schools or the Pac 12 survives
VTHokie2000 VTHokie2000
Even if the Big Ten does expand into the Pacific Northwest, the Pac may
still survive by adding schools from the MWC, WAC (i.e. New Mexico State), and even the Big West (i.e. Hawai'i). Now by no means do I think the Pac would be a power conference school at that point. When a conference is trying to survive, its members may not really care if it is a power conference or non-power conference. All they care about is making sure they have a home.
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Truthahn
If B10 takes 4 PACs, B12 will take 4 more, leaving only 2
I guess Oregon State and Wash State would merge with the MWC then, and maybe adopt the PAC name?
VTHokie2000 VTHokie2000
What if the Pac schools don't want to join the Big XII because the Big
XII doesn't have a conference network? I know that is the rumor, but I'm not sure that rumor is a slam dunk because having a conference network may be better than having no conference network. Also, even if the schools do end up joining the Big XII, it is possible that the ACC, Big XII, and Pac may no longer be considered "power conferences" for the next FBS Playoff contract. At least there is no guarantee that the ACC and/or the Big XII would remain a power conference regardless of what happens to the Pac. If there are 6 schools left, then the Pac-6 could add anywhere from 2-6 new members and still keep the conference's NCAA automatic bids. Potential candidates include: San Diego St (MWC), Fresno St (MWC), Hawai'i (Big West), Nevada (MWC), UNLV (MWC), Boise St (MWC), New Mexico (MWC), New Mexico St (C-USA), UTEP (C-USA), Utah St (MWC), Air Force (MWC), Colorado St (MWC), Utah Valley (WAC), and Utah Tech (WAC). Assuming the conference is no longer a power conference, the Pac-6 could expand the candidate pool to include Big Sky schools, Big West schools, and West Coast Conference schools.
Maroon Baboon Maroon Baboon
I laughed when he said women's basketball is incredibly valuable.
In general, sounds like ESPN spin. And if the P5 is going to thrive, why didn't Texas, Oklahoma, USC and UCLA recognize this? And if even men's basketball is so important, why isn't the ACC (or the SEC or B1G for that matter) beating a path to Lawrence to add the KU? It certainly would be great content for the ACCN.
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hokieZ71
I feel like Kansas will end up in the B1G or SEC if they both go to 24.
Academically, the university fits with each group of president's ideals. It is basically driving the Kansas City market which will appeal to the B1G and it offers a rival for Missouri and a stronger Western presence for the SEC. And yeah, the most historical basketball school there is. This phase of expansion is about consolidating all of the major football powers. (ND, Texas, Oklahoma, USC, etc....) Next is executing whatever "vision" each commissioner has. And the SEC does care about adding higher ranked academic schools in addition to propping up it's basketball. Why else is UNC and UVA a target for the SEC if this is 100% football? UNC was nationally relevant for about 2 years in the late 90's before Mack Brown left. UVA had a long run of winning 7 games per year under George Welsh and beat FSU that one time that beating FSU actually mattered in the mid 90's. And that's about it....
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LocalExperts
Hold, so Kansas ranked 144 by US News is this great academic brand
brand that either would take and possibly fight over. Plus football is terrible
VTHokie2000 VTHokie2000
FWIW Kansas is a member of the AAU which would be appealing to the Big Ten.
Kansas could easily form a basketball rivalry with Indiana, Iowa, Michigan State, and maybe even Wisconsin which the Big Ten might find appealing. While the SEC may want Kansas for the rivalries they have with Mizzou and Oklahoma to a lesser extent. Plus, Kansas and Kentucky could easily form a basketball rivalry which the SEC might find appealing given the history of both programs. Now I'm not saying that Kansas would be either's first choice in the next round. However, Kansas could easily be either conference's final choices (i.e. 22nd, 23rd, 24th) depending on their target numbers.
VaTechHokiesACC VaTechHokiesACC
Excellent take on Kansas