All Hokie, All the Time. Period. Presented by First Bank & Trust Company

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SC_Hokie OP
Apr 20, 2026 at 11:49 AM ET
Curious as to what everyone on here estimates what our NIL is
I’ll start. ≈5 million 3.2 rev share + ≈1.8 million in nil

8 Replies

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GoldCoast
3mo
Who runs our MBB NIL? It is pathetic if the statements on here are..
..accurate (that we are at the bottom). Not sure how that is not cause for a change, especially after the AD got top 20 operating money.
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GCHokie34
3mo
James Franklin
TomTurkey TomTurkey
3mo
Indirectly, but...
Our Pizza Inn had an all you can eat lunch buffet. Three people in line, im third, with three pieces of pizza. Equity! The first guy takes two, leaving one. Second guy looks back at me sympathetically and I tell him, "Take it." Postlude is high school football players eventually put the buffet out of business. The restaurant closed not too long afterward. Moral? Just a story of supply and demand. To paraphrase Adam Smith, ""What the NIL will bear."
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vtfin91
3mo
My guess would be $6mil, but as you say not super competitive
I don't know what our non rev share total $ are (pure NIL) but it could be higher....rev share is $3.5 mil and sounds like fundraising was up recently and if so would be smart to have a good chunk of those donations funneled to NIL, so if someone said $7.5 mil total payroll it would not be surprising. Enough grumbling out there though to indicate it is likely $5-6 mil total. ** Edited by vtfin91 at 4/20/2026, 1:49:36 PM
Rev.Zeke Vodka Rev.Zeke Vodka
3mo
You guys are missing a big component…
Shelor Motor Mile is offering 10% discount on new 2026 cars, along with 3 free oil changes. Mission BBQ is kicking in free barbecue for a year. It’s a level playing field ** Edited by Rev.Zeke Vodka at 4/20/2026, 3:43:16 PM
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GreenvilleVT
3mo
Top of the Stairs must have had a great deal with Drones.
Cause he was representing the brand there a lot.
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HokieNL
3mo
Zeke, pass me some of that vodka. #ItsFiveOClockSomewhere
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ancient alien 2018
3mo
I'll bite: $3.5 Million, which would be 3-4 times not enough.