But The B1G will first focus on expanding in the Southeast in competition with The SEC. The Western properties can be brought-in on a more leisurely timeline. I think the Western group could be large, and may include ASU. As long as the media payouts do not suffer, The B1G will make room for them. I am not so sure that they need two schools in The Bay Area, but both are academic superstars. I know The SEC values football "brand" and the rivalries in their footprint. But I think they would be wise to spread their wings a little. They are boxing themselves in. OTA networks and national advertisers want a broad footprint and huge markets. They always will. SEC is developing into a product that is most suitable to streaming. Maybe that will turn-out well... we'll see.