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Viewers/ratings makes sense (or cents) if that is the model driving the
bus. What if the bus has a new driver? If so, then what does that model look like? These are questions worth asking because gambling dollars may now be the biggest factor in the decisions made going forward. Particularly since sports gambling is now legal in all parts of the US (I think), every network has partnerships with various gambling entities, and gambling apps make it a lot easier for people to place bets on multiple sporting events going on at the same time even if the person is not watching any sporting event when the bet(s) is/are placed.
If sports gambling is now driving the bus, then people may not care if their school is or isn't included in the P2 League. From the P2 perspective, where the number of schools may matter more is making sure the P2 League has enough participating schools in a sport. Specifically I am referring to the niche non-revenue sports (i.e. ice hockey, soccer, water polo, etc.) that only 1 conference currently sponsors, the conference makes money from the sport (i.e. on TV or sells tickets), and the sport is heavily dependent upon non-P2 schools to have enough participating teams so it can be a NCAA sanctioned sport. The reason I mention the last point is because the NCAA Manual (aka bylaws) talks specifically about the number of schools that need to sponsor the sport in order for the NCAA to sanction the sport (aka hold a NCAA Tournament). If the P2s do end up breaking off, then they will want to make sure they have enough participating teams in the sport as long as the schools want to continue sponsoring the sport. At least it is safe to assume that the P2s will create their own bylaws and very likely define a minimal threshold on the number of teams a sport will need to have in order to have a regular season and/or postseason. If schools in the other conference aren't willing to sponsor the sport, then additional schools will need to be added to the mix somehow (think Johns Hopkins membership in the Big Ten for only men's lacrosse).
Thread Replies (9)
Is the reason the B10 and SEC haven't expanded yet due to...?
-- The_VT_Rock
Jul 30, 2026 at 07:51 AM ET
The_VT_Rock
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07/30/26 07:51 AM ET
The schools being looked at don't pay for themselves
-- mrcaniac
Jul 31, 2026 at 07:10 PM ET
mrcaniac
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07/31/26 07:10 PM ET
If they ever get to that metric.......
-- 2hhoop3
Jul 31, 2026 at 08:01 PM ET
2hhoop3
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07/31/26 08:01 PM ET
They are not expanding because they don’t have to.
-- HokieAl
Jul 30, 2026 at 11:44 AM ET
HokieAl
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07/30/26 11:44 AM ET
They both, particularly the Big 10
-- mancunian
Jul 30, 2026 at 09:22 AM ET
mancunian
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07/30/26 09:22 AM ET
It might be the law of diminishing returns by now.
-- Maroon Baboon
Jul 30, 2026 at 08:54 AM ET
Maroon Baboon
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07/30/26 08:54 AM ET
The one thing they will need to remember...
-- The_VT_Rock
Jul 30, 2026 at 09:18 AM ET
The_VT_Rock
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07/30/26 09:18 AM ET
Viewers/ratings makes sense (or cents) if that is the model driving the
◄
-- VTHokie2000
Jul 30, 2026 at 10:12 AM ET
VTHokie2000
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07/30/26 10:12 AM ET
Now I get it. Thanks for clearing that up.**
-- 33laszlo99
Jul 30, 2026 at 10:20 AM ET
33laszlo99
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07/30/26 10:20 AM ET