My challenge to their method is that it’s based on total revenue
College sports is uniquely different than the pro leagues because large chunks of revenue can come in from donations. And that donation money can vary widely from year to year.
Compare that to ticket sales, merchandise sales, media money, and conference money that is much more direct as earned revenue. That’s the assessment I’d do to get to a value number.
Thread Replies (4)
The value of P4 football programs...**
-- IB4TECH
Jul 31, 2026 at 01:05 PM ET
IB4TECH
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07/31/26 01:05 PM ET
My challenge to their method is that it’s based on total revenue
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-- HokieAl
Jul 31, 2026 at 03:43 PM ET
HokieAl
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07/31/26 03:43 PM ET
well if you want to be technical the enterprise value of all these schools
-- Vippie1
Jul 31, 2026 at 04:21 PM ET
Vippie1
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07/31/26 04:21 PM ET