I mean ratings are carrying more weight than Cable Hookups, and rivalry

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Stech

games are by far doing the best. Live sports are still the best place to get people to watch ads, thus their value to advertisers continues to rise.

Posted: 06/27/2023 at 12:03 PM ET

(In response to this post by anotherdamnyankeehokie)

2 from a state, ratings are rising fast in importance, Cable is dropping!! -- Stech Jun 27, 2023 at 08:57 AM ET

Stech • 06/27/23 08:57 AM ET

what do you mean ratings are trending up fast? Seems like everything I see -- anotherdamnyankeehokie Jun 27, 2023 at 10:41 AM ET

anotherdamnyankeehokie • 06/27/23 10:41 AM ET

I think he means the importance of ratings in valuations is trending up. -- jmanatVT Jun 28, 2023 at 09:09 AM ET

jmanatVT • 06/28/23 09:09 AM ET

I mean ratings are carrying more weight than Cable Hookups, and rivalry ◄ -- Stech Jun 27, 2023 at 12:03 PM ET

Stech • 06/27/23 12:03 PM ET

Don't see the SEC going to California -- EDGEMAN Jun 27, 2023 at 09:13 AM ET

EDGEMAN • 06/27/23 09:13 AM ET

I don’t see the SEC going there either, but the B1G is probable IMHO.** -- Stech Jun 27, 2023 at 12:07 PM ET

Stech • 06/27/23 12:07 PM ET

I think his comment was that the B1G may go Stanford also.** -- hokieZ71 Jun 27, 2023 at 09:58 AM ET

hokieZ71 • 06/27/23 09:58 AM ET

Yes Stanford and Cal once the PAC can’t get a decent media deal is certain.** -- Stech Jun 27, 2023 at 12:05 PM ET

Stech • 06/27/23 12:05 PM ET

Do they need Stanford? Nope. -- EDGEMAN Jun 27, 2023 at 11:12 AM ET

EDGEMAN • 06/27/23 11:12 AM ET

San Francisco/Northern California population is huge, yeah they want those -- Stech Jun 27, 2023 at 12:47 PM ET

Stech • 06/27/23 12:47 PM ET

San Francisco is like NY. It is a pro sports town. ** -- VT ChemE 1986 Jun 27, 2023 at 05:34 PM ET

VT ChemE 1986 • 06/27/23 05:34 PM ET

Agreed, but the B1G expansion model for the last 9 years is take NFL cities** -- Stech Jun 27, 2023 at 07:17 PM ET

Stech • 06/27/23 07:17 PM ET

Thoughts on Stanford and the Big Ten. -- Maroon Baboon Jun 27, 2023 at 12:17 PM ET

Maroon Baboon • 06/27/23 12:17 PM ET

Was it part of the deal with USC/UCLA……Yep** -- CrystalCoveHokie Jun 27, 2023 at 12:15 PM ET

CrystalCoveHokie • 06/27/23 12:15 PM ET

Think so too, IMHO the non-revs will mainly play a Regional Regular season. -- Stech Jun 27, 2023 at 12:52 PM ET

Stech • 06/27/23 12:52 PM ET

I think many of The PAC schools will be reunited in The B1G. -- 33laszlo99 Jun 27, 2023 at 04:00 PM ET

33laszlo99 • 06/27/23 04:00 PM ET