You might want to look.......
a little closer at the numbers as that would likely be a losing bet. The top revenue college athletic department's make north of $320MM(all sports). The lowest earning NFL franchises earn around or slightly above $350MM. The average NFL franchise is between $600 and $700MM. The difference is the massive TV contract scheduled to take another huge jump in the coming years. The Shield is far and away the 800 lb. gorilla.
Thread Replies (26)
I've been attempting to find a reasonable analogy to the MBB marketplace
-- Vippie1
Apr 15, 2026 at 09:55 AM ET
Vippie1
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04/15/26 09:55 AM ET
How is this really that much different from before?**
-- marcbvtgm
Apr 16, 2026 at 10:52 AM ET
marcbvtgm
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04/16/26 10:52 AM ET
I said along time ago that we are in an arms race that we can’t win. 🥹**
-- VPI63
Apr 15, 2026 at 11:04 AM ET
VPI63
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04/15/26 11:04 AM ET
that explains why i saw CMY carrying a copy of this earlier today:**
-- squarerootofone
Apr 15, 2026 at 09:34 PM ET
squarerootofone
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04/15/26 09:34 PM ET
VT doesnt have to be number 1, even 20. But we are at the bottom and…
-- GoldCoast
Apr 15, 2026 at 04:02 PM ET
GoldCoast
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04/15/26 04:02 PM ET
I think thats pretty fair...
-- GCHokie34
Apr 15, 2026 at 10:45 AM ET
GCHokie34
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04/15/26 10:45 AM ET
There will be an MLB lockout next winter because of the Dodgers and ...
-- vt90
Apr 15, 2026 at 12:42 PM ET
vt90
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04/15/26 12:42 PM ET
The Orioles have a chance because of their CBA...
-- GCHokie34
Apr 15, 2026 at 11:43 AM ET
GCHokie34
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04/15/26 11:43 AM ET
Do you think a CBA or CBA'ish structure will ever come to the NCAA?**
-- 40ozDistrict
Apr 15, 2026 at 11:52 AM ET
40ozDistrict
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04/15/26 11:52 AM ET
Given that the athletes currently are free to transfer between the 3 NCAA
-- VTHokie2000
Apr 15, 2026 at 02:41 PM ET
VTHokie2000
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04/15/26 02:41 PM ET
Obviously difficult to speculate so far away from it happening...
-- GCHokie34
Apr 15, 2026 at 04:21 PM ET
GCHokie34
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04/15/26 04:21 PM ET
I assumed the NAIA and JUCOs would have to have their own CBA (if at all).
-- VTHokie2000
Apr 15, 2026 at 06:53 PM ET
VTHokie2000
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04/15/26 06:53 PM ET
This is why the ante money schools need a new table. Or new rules. NIL is
-- 40ozDistrict
Apr 15, 2026 at 10:08 AM ET
40ozDistrict
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04/15/26 10:08 AM ET
NIL has always been a farce - the team brand is the one with all of the
-- hokiehill1117
Apr 15, 2026 at 02:18 PM ET
hokiehill1117
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04/15/26 02:18 PM ET
I think it's time to call them employees, sign a collective agreement and
-- HokieBrazil
Apr 15, 2026 at 10:06 AM ET
HokieBrazil
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04/15/26 10:06 AM ET
Without knowing revenue numbers of football programs of the SEC or NFL,
-- chagerma
Apr 15, 2026 at 11:18 AM ET
chagerma
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04/15/26 11:18 AM ET
You might want to look.......
◄
-- 2hhoop3
Apr 15, 2026 at 12:58 PM ET
2hhoop3
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04/15/26 12:58 PM ET
Well, we know football and basketball are the only profitable sports...
-- chagerma
Apr 16, 2026 at 10:05 AM ET
chagerma
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04/16/26 10:05 AM ET
It was just an exercise to compare an NFL org to a college program...
-- chagerma
Apr 16, 2026 at 12:57 PM ET
chagerma
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04/16/26 12:57 PM ET
If the top 10 brands advocated for this it would happen
-- VT ChemE 1986
Apr 15, 2026 at 10:54 AM ET
VT ChemE 1986
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04/15/26 10:54 AM ET
Agree...they are essentially minor leagues now....I keep waiting for...
-- BleedinOandM
Apr 15, 2026 at 10:43 AM ET
BleedinOandM
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04/15/26 10:43 AM ET
UNC addressed that a long time ago. :)**
-- 4dhokies
Apr 15, 2026 at 11:35 AM ET
4dhokies
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04/15/26 11:35 AM ET