See this link for an overview: https://en.m.wikipedia.org/wiki/Promotion_and_relegation As an example, and only for illustrative purposes, suppose the SEC had 3 divisions: upper, middle, lower. The 2 or 3 worst teams in upper would be relegated to middle while the 2 or 3 best teams in middle would be promoted to upper. The criteria to define “best” and “worst” could be a combination of W/L and TV revenue generated; other criteria could be added by conference supermajority vote. This would be a lot more flexible than the current situation. You could entertain the idea of regional divisions whose teams could be promoted to a “national” division. Teams in higher divisions get a higher percentage of TV revenue. Would certainly be a different kind of excitement at the end of the season. Bowl game participants might be teams “on the bubble”, subject to either promotion or relegation. Thoughts?