You can call it an "exhibition game", but you can see where this might be going. Miami's AD..."The brands need to play each other more," Radakovich said. "That's what has to happen. Do we divide into two divisions? Who gets to play Notre Dame? How are we doing those kinds of things? And if the SEC goes to nine (conference games) we might have to go to nine as well with a bifurcated brands and non-brands [divide]." FSU's AD..."Today in college football, more than ever, it's important for strong brands to play strong brands," Alford said. "That helps our brand, as well as all of us within the conference. We've been consistent in that belief for a while now as you can see in our nonconference scheduling philosophy. It's important for our conference and our media partners."