H
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Too much misinformation out there about NIL
I know there are a lot of very casual followers out here, and collecting NIL money is different than distributing it, but here's a few things that people misunderstand:
- Schools are NO LONGER ALLOWED to provide NIL money. They can award scholarships up to the roster limit and they can award up to the $21ish M cap of REVENUE SHARING (of which 90% generally goes to FB and MBB). They can give NOTHING for Name, Image, and Likeness.
- NIL is unlimited (potential legistation being proposed to cap, however), but is exclusively sourced from private 3rd parties and collectives. All contracts over $600 are monitored and regulated by an independent 3rd party for compliance to Fair Market Value practices. Compliance is NOT a rubber stamp. Unreasonable contracts have been and will continue to be denied.
That is to say that an organization (collective) working with the intent of finding NIL opportunities for athletes can collect funds, but in order to give it out, the athlete must do WORK or provide meaningful use of their name, their image, or their likeness to the degree that it actually provides BUSINESS VALUE in the approximate value for the amount paid. There are no more NIL "handouts" for nothing substantial in return.
Football, MBB, and to a lesser extent WBB are still "pay to play" via full scholarships combined with revenue share, but anyone who isn't getting much REV Share really does have to earn their pay. Might seem easy enough to do if you have a huge following, a sweet smile, and can actually move people to buy product, but that takes time and effort. Canady's $1M annual payout was prior to the current rule and would NOT pass the test.
Thread Replies (10)
Thinking about the NIL money for softball, I just had a thought.
-- GloucesterHokie
May 26, 2026 at 10:47 AM ET
GloucesterHokie
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05/26/26 10:47 AM ET
Too much misinformation out there about NIL
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-- Hokie4Life_89
May 27, 2026 at 09:38 PM ET
Hokie4Life_89
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05/27/26 09:38 PM ET
I think I recall Chip saying that TT softball starters were making 5 figure
-- Hokie Koooster
May 29, 2026 at 12:36 PM ET
Hokie Koooster
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05/29/26 12:36 PM ET
TT has a very well-funded collective
-- Hokie4Life_89
May 31, 2026 at 04:20 PM ET
Hokie4Life_89
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05/31/26 04:20 PM ET
Excellent explanation- thanks!**
-- Hokie Koooster
May 31, 2026 at 05:12 PM ET
Hokie Koooster
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05/31/26 05:12 PM ET
More on this from WSJ
-- Hokie4Life_89
May 31, 2026 at 09:20 PM ET
Hokie4Life_89
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05/31/26 09:20 PM ET
How about NIL containers on the way in to the football stadium?
-- ftsumterhokie
May 27, 2026 at 11:28 AM ET
ftsumterhokie
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05/27/26 11:28 AM ET
I had a similar NIL idea
-- RoanokeHokie1872
May 26, 2026 at 11:22 AM ET
RoanokeHokie1872
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05/26/26 11:22 AM ET
Great idea ****
-- GloucesterHokie
May 26, 2026 at 11:28 AM ET
GloucesterHokie
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05/26/26 11:28 AM ET
I suppose it'd work for Cassell concessions as well****
-- RoanokeHokie1872
May 26, 2026 at 11:30 AM ET
RoanokeHokie1872
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05/26/26 11:30 AM ET