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CobbCountyHokie
Joined: 10/07/1999
Posts: 2,360
Likes: 3,137
Founder Lifetime

Just to put my resume out there...

I was the first on the cable side to report on audience measurement by device. We could immediately see what each channel was worth to our subs and what programming was being consumed on a minute by minute basis. I was able to recommend to Time Warner (CNN, TBS, TNT, Cartoon, etc) exactly how much audience they would lose at their first and subsequent commercial breaks and where the audience was going...and if they ever returned. I was able to show how NFL RedZone was the top consumed channel on our second screen devices and I regularly tracked audience measurement for all programming. So...I may know a thing or two about this stuff. ** Edited by CobbCountyHokie at 9/11/2023, 9:47:18 AM
Posted: 09/07/2023 at 09:51 AM ET
(In response to this post by CobbCountyHokie)

Thread Replies (28)

Full Thread →
The Charter/Disney dispute could break the sports media revenue model
tarheelblue 09/06/23 02:33 PM ET
Smell ya' later, ESPN.**
MP4VT2004 09/07/23 10:48 PM ET
Guess it could cement the B1X as the one P-conference
EDGEMAN 09/06/23 09:51 PM ET
I might just watch the condensed games on you tube the following week**
OrlandoHokie 09/06/23 04:55 PM ET
cancelling ESPN and using YouTube would be a way of punishing ESPN
ren_hoek 09/06/23 05:36 PM ET
You’d trust the internet to be the same thing?????**
PhotoHokieNC 09/06/23 04:58 PM ET
ESPN is no longer in a strong negotiating position. Charter could
Big12 guy 09/06/23 02:44 PM ET
According to Charter, only 25% of their subs watch Disney-owned channels
tarheelblue 09/06/23 02:49 PM ET
That makes sense. When I was working in the industry...
CobbCountyHokie 09/07/23 09:44 AM ET
Isn't it somewhat true that most viewers watch about 6-8 cable channels?
mrcaniac 09/07/23 06:06 PM ET
Just to put my resume out there...
CobbCountyHokie 09/07/23 09:51 AM ET
Think about what happens if an Amazon or Apple buy Disney? Talk about
Stech 09/06/23 03:05 PM ET
I actually think Apple will become a joint owner of ESPN with Disney
CobbCountyHokie 09/07/23 09:46 AM ET
Would they consider all of Disney and sell off the bits they don’t want?**
jms41 09/08/23 09:27 PM ET
I could even see them going to a pay-per-view model.
tarheelblue 09/06/23 03:10 PM ET
it's felt like that's been coming for several years IMO. At least the
reestuart 09/06/23 05:18 PM ET
And that will hugely shrink the sport just like what happened to boxing
turkeywinghokie 09/06/23 05:17 PM ET
I might go exclusively to the radio if that happened.
EDGEMAN 09/06/23 04:07 PM ET
Pay-per-view WITH commercials.**
Femoyer Hokie 09/06/23 03:54 PM ET
Make no mistake, they will still figure a way out to make money.
goldendomer 09/06/23 03:28 PM ET
Me too, in fact I think that’s where we are going. Changes who’s in & out
Stech 09/06/23 03:28 PM ET
Conferences might disappear
mrcaniac 09/07/23 06:24 PM ET
Watching the game at home could cost as much as a stadium ticket does.**
tarheelblue 09/06/23 03:37 PM ET
i'll be out of the sports game at that point then. **
VT Pez4Life 09/07/23 10:13 AM ET
That would fill the stadiums back up, crazy times.**
Stech 09/06/23 03:40 PM ET
Or drive fans completely away from the sport.**
EDGEMAN 09/06/23 04:07 PM ET
Or drive them to more sports bars, IMHO the matchups will make up for the
Stech 09/06/23 04:40 PM ET
Or to movie theaters. The ACC may have been ahead of the curve.**
CoolJCPA 09/06/23 05:04 PM ET
Good point, especially if they serve beer and wine. :-)**
Stech 09/06/23 05:07 PM ET