you are too right..... ESPN has purchased rights to all their conference partners' at many times in excess of their needs, so they can offload it to other networks, broadcast it on stream, or decide just to hold it. That's part of the exclusive ESPN package. When ACC got on CW, they worked the deal, that got some residual from the CW. If CW is going into football, the brand of ACC (which IS still better than Pac 12 or MWC) is still great, with national feed. So, I see CW has just growing its brand.