Interesting you use the example of price hikes during a hurricane
As that is one of my prime examples when prices absolutely should increase.
When you have a gross spike in demand (whether it is for fuel just before a hurricane or toilet paper during Covid), there are really only two choices for how to manage it. Either you raise prices until you hit a supply/demand equilibrium, or you don't and are stuck with shortages and then you have to allocate limited supply by rationing or lottery or a first-come-first-served battle royale where people will hoard.
Say you don't raise the price of gas. Everyone who already has 3/4 of a tank of gas is still going to stop and get gas on their way out of town. When people are panic buying instead of only buying what they need, that gives you long lines and eventually the tanks run dry. And now the family who needs 5 gallons of gas to fuel the generator that runs the refrigerator to keep their kid's insulin...and who would happily pay $20 a gallon for it...can't get any gas at any price. Instead, just jack up the price of gas near the coast to $8 a gallon so the people who NEED it can still find it, and the people who don't won't stop for gas until they are out of the hurricane zone where prices are still reasonable.
I recall my mom saying during the height of Covid that one time she actually found TP in the grocery store. It wasn't the brand she wanted, but she felt like she needed to buy it anyway even though they still had plenty at home. I really wanted to facepalm at that...behavior like that is exactly why there was a shortage in the first place.
People call it price gouging as if it is only profit motivated. Yes, profit is a big motivator, but it is also the invisible hand of the free market at work to regulate a finite supply of goods in a time of inflated demand. Rationing, lotteries, and hoarding has never proven an effective way to allocate goods when demand exceeds supply.
Thread Replies (72)
Inflation is insane. Just one more example
-- hokiepro
Aug 14, 2024 at 07:49 AM ET
hokiepro
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08/14/24 07:49 AM ET
Free refills?**
-- CrystalCoveHokie
Aug 14, 2024 at 04:24 PM ET
CrystalCoveHokie
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08/14/24 04:24 PM ET
Was there a tipping option as well?**
-- CrystalCoveHokie
Aug 14, 2024 at 04:29 PM ET
CrystalCoveHokie
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08/14/24 04:29 PM ET
I've found at Subway if you pay with the app, you aren't prompted for a tip
-- Tafkam Hokie
Aug 14, 2024 at 04:44 PM ET
Tafkam Hokie
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08/14/24 04:44 PM ET
Wow, this thread sure inflated since I last refreshed a few hours ago!**
-- pburg_hokie
Aug 14, 2024 at 01:06 PM ET
pburg_hokie
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08/14/24 01:06 PM ET
Or is it supply and demand? Pretty sure they wouldn't sell it for that
-- UTPr0sim
Aug 14, 2024 at 10:42 AM ET
UTPr0sim
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08/14/24 10:42 AM ET
High/equal demand for lower supply (higher supply costs) drives inflation
-- hokiepro
Aug 14, 2024 at 03:13 PM ET
hokiepro
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08/14/24 03:13 PM ET
Well, people pay it, so that's what the price is.
-- Chris Coleman
Aug 14, 2024 at 10:33 AM ET
Chris Coleman
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08/14/24 10:33 AM ET
I’m stopping. It’s part of my AM routine as I’m not a coffee drinker
-- hokiepro
Aug 14, 2024 at 02:04 PM ET
hokiepro
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08/14/24 02:04 PM ET
In this specific case, I think it's different
-- Tafkam Hokie
Aug 14, 2024 at 11:37 AM ET
Tafkam Hokie
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08/14/24 11:37 AM ET
Correct. Has less to do with inflation...and everything to do with...
-- great2bahokie
Aug 14, 2024 at 11:08 AM ET
great2bahokie
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08/14/24 11:08 AM ET
I read an article yesterday about how consumer behavior is blunting
-- Late 80s Hokie
Aug 14, 2024 at 10:49 AM ET
Late 80s Hokie
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08/14/24 10:49 AM ET
Wish I could get paid for all the times I've explained supply and demand to
-- Hokie CPA
Aug 14, 2024 at 10:41 AM ET
Hokie CPA
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08/14/24 10:41 AM ET
People pay for habits. McDonald’s has increased prices
-- hokiepro
Aug 14, 2024 at 03:11 PM ET
hokiepro
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08/14/24 03:11 PM ET
How much was the trip there?**
-- MEHOKIE
Aug 14, 2024 at 10:01 AM ET
MEHOKIE
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08/14/24 10:01 AM ET
To quote the Miller Lite guy - It is both It is both It is both!**
-- OrlandoHokie
Aug 14, 2024 at 10:44 AM ET
OrlandoHokie
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08/14/24 10:44 AM ET
It’s definitely a combination of a number of factors.
-- HokieHam
Aug 14, 2024 at 12:42 PM ET
HokieHam
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08/14/24 12:42 PM ET
Inflation caused the increase, greed keeps prices from coming back down.**
-- HokieNoVA
Aug 14, 2024 at 09:46 AM ET
HokieNoVA
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08/14/24 09:46 AM ET
Wrong. The prices were raised above the rate of inflation. Was extra profit**
-- NokieHokie
Aug 14, 2024 at 10:35 AM ET
NokieHokie
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08/14/24 10:35 AM ET
Meh, maybe if you're using the government's phony inflation rate.**
-- HokieNoVA
Aug 14, 2024 at 11:32 AM ET
HokieNoVA
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08/14/24 11:32 AM ET
Nope. It was corporate price gouging.**
-- NokieHokie
Aug 14, 2024 at 11:35 AM ET
NokieHokie
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08/14/24 11:35 AM ET
While I get what you are saying, "price gouging" is a weird term.
-- Tafkam Hokie
Aug 14, 2024 at 12:05 PM ET
Tafkam Hokie
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08/14/24 12:05 PM ET
I don't disagree. My only point was it wasn't "just" inflation. Prices went
-- NokieHokie
Aug 14, 2024 at 12:07 PM ET
NokieHokie
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08/14/24 12:07 PM ET
Of course - price increases, particularly in FF are mostly labor now**
-- RTFC
Aug 14, 2024 at 12:09 PM ET
RTFC
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08/14/24 12:09 PM ET
Are you suggesting we legislate a biased morality with respect to
-- RTFC
Aug 14, 2024 at 01:08 PM ET
RTFC
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08/14/24 01:08 PM ET
Interesting you use the example of price hikes during a hurricane
◄
-- Tafkam Hokie
Aug 14, 2024 at 02:27 PM ET
Tafkam Hokie
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08/14/24 02:27 PM ET
Nope. Just pointing out inflation was not just rising costs.**
-- NokieHokie
Aug 14, 2024 at 01:09 PM ET
NokieHokie
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08/14/24 01:09 PM ET
You can argue the semantics all you want. I think it particularly applies
-- NokieHokie
Aug 14, 2024 at 01:45 PM ET
NokieHokie
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08/14/24 01:45 PM ET
Not semantics - those were your words quoted
-- RTFC
Aug 14, 2024 at 01:55 PM ET
RTFC
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08/14/24 01:55 PM ET
Oh it's capitalism fo sho.**
-- NokieHokie
Aug 14, 2024 at 02:01 PM ET
NokieHokie
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08/14/24 02:01 PM ET
I go to the drive thru almost every time I go through Marathon
-- Coach McGuirk
Aug 14, 2024 at 08:58 AM ET
Coach McGuirk
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08/14/24 08:58 AM ET
Fast food in general has gone nuts....
-- JoesterVT
Aug 14, 2024 at 09:15 AM ET
JoesterVT
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08/14/24 09:15 AM ET
BBQ prices are out of control too, at least near me
-- HokieNoVA
Aug 14, 2024 at 09:27 AM ET
HokieNoVA
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08/14/24 09:27 AM ET
Mission BBQ is good and lots of meat. At least $20+.
-- TomTurkey
Aug 14, 2024 at 11:19 AM ET
TomTurkey
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08/14/24 11:19 AM ET
Yep. Took my Dad to the Cburg Mission Bbq today. He only ordered a pork Bbq
-- BackInTheBurg
Aug 14, 2024 at 01:35 PM ET
BackInTheBurg
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08/14/24 01:35 PM ET
We went to 5 Guys a couple weeks ago, 2 little bacon cheeseburgers 1 medium
-- santafe
Aug 14, 2024 at 02:19 PM ET
santafe
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08/14/24 02:19 PM ET
I had a burger and two beers at Sharkey's on Saturday and it was similar.
-- Chris Coleman
Aug 14, 2024 at 11:11 AM ET
Chris Coleman
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08/14/24 11:11 AM ET
Try going out with a family instead of just yourself.
-- Tafkam Hokie
Aug 14, 2024 at 12:12 PM ET
Tafkam Hokie
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08/14/24 12:12 PM ET
Yep. Glad I never had kids. That would be waaaay too expensive.
-- Chris Coleman
Aug 14, 2024 at 12:15 PM ET
Chris Coleman
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08/14/24 12:15 PM ET
There’s still time, CC…there’s still time **
-- BackInTheBurg
Aug 14, 2024 at 01:17 PM ET
BackInTheBurg
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08/14/24 01:17 PM ET
You realize you just cursed yourself to live to age 99?**
-- Tafkam Hokie
Aug 14, 2024 at 12:19 PM ET
Tafkam Hokie
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08/14/24 12:19 PM ET
Well, my grandma (mom's mom) lived to be 101.
-- Chris Coleman
Aug 14, 2024 at 12:25 PM ET
Chris Coleman
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08/14/24 12:25 PM ET
BBQ is funny to me.
-- hokiehunter07
Aug 14, 2024 at 09:38 AM ET
hokiehunter07
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08/14/24 09:38 AM ET
you can smoke 30 pounds of butt with $5 worth of pellets?
-- JoesterVT
Aug 14, 2024 at 10:36 AM ET
JoesterVT
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08/14/24 10:36 AM ET
it tastes like $hit- but that's why it lasts so long- my charcoal -
-- bigbadbird
Aug 14, 2024 at 10:47 AM ET
bigbadbird
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08/14/24 10:47 AM ET
funny haha or funny queer?**
-- bigbadbird
Aug 14, 2024 at 10:30 AM ET
bigbadbird
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08/14/24 10:30 AM ET
Sausage burrito - was $1, now $2.24**
-- TomTurkey
Aug 14, 2024 at 08:45 AM ET
TomTurkey
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08/14/24 08:45 AM ET
Pedro says HELLO! **
-- Burruss Writer
Aug 14, 2024 at 11:56 AM ET
Burruss Writer
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08/14/24 11:56 AM ET
do they make you pay before they hand it to you?**
-- bigbadbird
Aug 14, 2024 at 08:24 AM ET
bigbadbird
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08/14/24 08:24 AM ET
Another example: Publix brand soda.
-- MP4VT2004
Aug 14, 2024 at 08:21 AM ET
MP4VT2004
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08/14/24 08:21 AM ET
And don't even get me started on shrinkflation...
-- JoesterVT
Aug 14, 2024 at 08:34 AM ET
JoesterVT
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08/14/24 08:34 AM ET
Oreo cookies!
-- SteveInBaltimore
Aug 14, 2024 at 11:36 AM ET
SteveInBaltimore
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08/14/24 11:36 AM ET
Stepson picked up a bag of Oreos to take with us on vacation last week
-- Tafkam Hokie
Aug 14, 2024 at 11:39 AM ET
Tafkam Hokie
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08/14/24 11:39 AM ET
Note that I've found some inconsistency by franchisee on the drink prices
-- Late 80s Hokie
Aug 14, 2024 at 08:17 AM ET
Late 80s Hokie
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08/14/24 08:17 AM ET
I have run into that only recently.
-- MP4VT2004
Aug 14, 2024 at 08:32 AM ET
MP4VT2004
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08/14/24 08:32 AM ET
If you aren't using the apps for fast food drive thru
-- hoosnowahokie
Aug 14, 2024 at 08:13 AM ET
hoosnowahokie
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08/14/24 08:13 AM ET
Use the app…got a free sausage egg McMuffin and expected to pay
-- hokiepro
Aug 14, 2024 at 09:46 AM ET
hokiepro
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08/14/24 09:46 AM ET
eh...That $1 deal was a promo. Large drinks were a couple bucks before that
-- JoesterVT
Aug 14, 2024 at 08:03 AM ET
JoesterVT
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08/14/24 08:03 AM ET
$1 tea was a promo? Tea at McDonald's was $1 for as long as I can remember.
-- MP4VT2004
Aug 14, 2024 at 08:18 AM ET
MP4VT2004
•
08/14/24 08:18 AM ET
Don't know about "recently"
-- SteveInBaltimore
Aug 14, 2024 at 11:54 AM ET
SteveInBaltimore
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08/14/24 11:54 AM ET