His player personnel team, as created a methodology, and internal values for players that creates NIL that is a more complex tool. Its both used for transfers and high schools. IT considers experience, player performance, rankings and other factors. This is a GUIDE, however, he and team, feels its sometimes needed to overreach for a national brand that will help recruiting (i,e you get the No1 player in the nation, others want to follow), its worth the investment. Also, VT will be a relationship based school. THe matra is with relationships AND a competitive NIL program, we can do fine. CJF been doing this a long time, with excellence results. For others, we can rest assured that VT under James franklin, will not just write blank checks, it will be what is needed for team development. (and be competitive).