We are gearing up for sponsorship sales for 2024, and it's time to update our demographic survey, which was last conducted in 2015.

Your answers will help us make a better pitch to potential sponsors.

Please answer as many of the following question as you can. There are 15 of them.

If you don't want to answer a question or can't answer a question, just skip it.

Thank you! If you have questions, just email us or ask on the message boards.

Are you male or female?
Male (96.1%, 3,091 votes)
Female (3.9%, 126 votes)
3,217 total votes

What is Your Age?
65 and over (36.3%, 1,174 votes)
55-64 (24.1%, 780 votes)
45-54 (22.6%, 731 votes)
35-44 (10.8%, 349 votes)
22-34 (5.3%, 170 votes)
18-21 (0.9%, 28 votes)
17 or younger (0.0%, 1 votes)
3,233 total votes

Which of the following best describes your relationship status?
Married (or in a domestic partnership/civil union) (84.3%, 2,719 votes)
Single (unmarried, including divorced) (13.3%, 428 votes)
Widowed/widower (2.4%, 79 votes)
3,226 total votes

Where do you live?
Virginia (59.6%, 1,937 votes)
Other State (16.6%, 541 votes)
North Carolina (10.7%, 349 votes)
Georgia (3.3%, 106 votes)
Maryland (3.1%, 101 votes)
South Carolina (2.5%, 82 votes)
Tennessee (1.8%, 60 votes)
West Virginia (1.1%, 35 votes)
Outside the US (0.7%, 24 votes)
District of Columbia (DC) (0.5%, 16 votes)
3,251 total votes

Do you live in Blacksburg or the immediate area (the New River Valley - NRV)?
No (88.8%, 2,835 votes)
Yes (11.2%, 359 votes)
3,194 total votes

What is the highest level of school you have completed or the highest degree you have received?
Bachelor\'s degree(s) (51.9%, 1,679 votes)
Graduate degree(s) (39.5%, 1,276 votes)
Some college but no degree (5.3%, 171 votes)
Associate degree (2.2%, 72 votes)
High school degree or equivalent (GED) (1.1%, 34 votes)
Less than high school degree (0.0%, 1 votes)
3,233 total votes

Will you be a full-time or part-time Virginia Tech student in 2024-25?
No (99.0%, 3,139 votes)
Yes (1.0%, 31 votes)
3,170 total votes

Are you a Virginia Tech graduate?
Yes (79.1%, 2,529 votes)
No (20.9%, 669 votes)
3,198 total votes

Which of the following best describes your employment status?
Employed full-time (40+ hrs/week) (59.1%, 1,901 votes)
Retired (34.4%, 1,105 votes)
Employed part-time (less than 40 hrs/week) (3.9%, 126 votes)
Other (1.0%, 32 votes)
Not employed, looking for work (0.9%, 30 votes)
Not employed, NOT looking for work (0.7%, 21 votes)
3,215 total votes

What was your approximate household income last year (2023)?
$200,000+ (36.8%, 1,172 votes)
$100,000 to $149,999 (17.9%, 569 votes)
$150,000 to $199,999 (16.8%, 536 votes)
Prefer not to answer, or I don\'t know (11.2%, 357 votes)
$75,000 to $99,999 (9.4%, 301 votes)
$50,000 to $74,999 (5.3%, 168 votes)
$25,000 to $49,999 (1.8%, 56 votes)
$10,000 to $24,999 (0.5%, 16 votes)
$0 to $9,999 (0.3%, 11 votes)
3,186 total votes

Do you (or someone in your household) own your house (apartment, etc.) or do you rent?
Own (92.9%, 2,948 votes)
Rent (5.9%, 187 votes)
Other (1.2%, 37 votes)
3,172 total votes

Which of the following goods/services do you think you will buy in the next year? Check all that apply.
Personal or family (not business) travel (28.4%, 2,504 votes)
Insurance (home, car, boat, etc.) (12.1%, 1,063 votes)
Furniture (11.8%, 1,040 votes)
Appliances (10.8%, 949 votes)
Home improvement contractor (10.7%, 939 votes)
A car (new or used) (10.3%, 906 votes)
Business travel (8.4%, 737 votes)
A new home or apartment (2.7%, 237 votes)
A new or different financial advisor (2.3%, 203 votes)
A new or different bank (1.7%, 153 votes)
Mortgage Banker (0.9%, 80 votes)
8,811 total votes

Where do you purchase goods/merchandise (not services or food)?
Both (91.8%, 2,873 votes)
Online or mail order only (6.0%, 187 votes)
In stores only (2.2%, 68 votes)
3,128 total votes

Are you a paid Tech Sideline subscriber (or free student subscriber)?
Yes (72.4%, 2,274 votes)
No (26.4%, 828 votes)
Not sure, or I don\'t know (1.2%, 37 votes)
3,139 total votes

Would you be more likely to buy from a Tech Sideline sponsor?
Not sure, or it depends upon the situation (57.3%, 1,814 votes)
Yes (36.9%, 1,169 votes)
No (5.8%, 184 votes)
3,167 total votes